- International Filmmakers Association (IFMA) – Germany
- Digital Marketing, Social Media
- 30,000 USD
- Aug 23, 2022
International Filmmakers Association (IFMA) – Germany
The International Filmmakers Association (IFMA) is a Germany-based video-on-demand (VOD) platform dedicated to promoting African cinema across the globe. With a growing collection of films and documentaries, IFMA bridges the gap between African filmmakers and international audiences through culturally rich storytelling.
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aaju Solutions was contracted to develop and execute a strategic digital marketing campaign focused on growing IFMA’s social media presence. Through curated movie recommendations, targeted engagement, and audience analytics, we helped them build a thriving online community.
Our team ran highly targeted Facebook ad campaigns combined with organic strategies that significantly boosted follower growth and video shares.
Using social listening and analytics tools, we refined content types and publishing times to match viewer behavior, helping IFMA surpass 1 million Facebook followers within 2 years.